Who Uses The Interenet In 2018 & What Do They Surf?
20% of American adults are "smartphone-only” internet users – meaning they own a smartphone, but do not have traditional home broadband service.
About 25% of USA adults say they are ‘almost constantly’ online.
42% of adults ages 65 and older now report owning smartphones, up from just 18% in 2013.
67% of seniors use the internet – a 55-percentage-point increase in just under two decades.
78% of 18- to 24-year-olds use Snapchat, and a sizable majority of these users (71%) visit the platform multiple times per day. Similarly, 71% of Americans in this age group now use Instagram and close to half (45%) are Twitter users.
68% of adults in USA now report that they are Facebook users, and roughly three-quarters of those users access Facebook on a daily basis; with the exception of those 65 and older.
YouTube users include almost 75% of USA adults and 94% of 18- to 24-year-olds.
Pinterest remains substantially more popular with women (41% of whom say they use the site) than with men (16%).
LinkedIn remains especially popular among college graduates and those in high-income households. Some 50% of Americans with a college degree use LinkedIn.Source: PEW, March, 2018